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Profit First by Mike Michalowicz (Paperback)

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Product Description

Profit First by Mike Michalowicz (Paperback)

Profit First by Mike Michalowicz is a book that readers come back to and recommend to friends.

Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses.

About the Book

  • Brand-new copy
  • Paperback edition

Who It's For

Readers who enjoy a good read, book clubs, students, and anyone looking for a thoughtful gift.

Product Details

Title Profit First
Author Mike Michalowicz
Publisher Penguin US
Format Paperback
Pages 224
Language English
Condition Brand new, sealed

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