{"product_id":"the-mom-test-by-rob-fitzpatrick-paperback","title":"The Mom Test by Rob Fitzpatrick (Paperback)","description":"\u003ch2\u003eThe Mom Test by Rob Fitzpatrick (Paperback)\u003c\/h2\u003e\n\u003cp\u003eIf you've been meaning to read The Mom Test, this paperback edition is a good place to start.\u003c\/p\u003e\n\u003cp\u003eThe Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point.\u003c\/p\u003e\n\u003ch3\u003eAbout the Book\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eYou shouldn't ask anyone if your business is a good idea\u003c\/li\u003e\n\u003cli\u003eIt's a bad question and everyone will lie to you at least a little\u003c\/li\u003e\n\u003cli\u003eAs a matter of fact, it's not their responsibility to tell you the truth\u003c\/li\u003e\n\u003cli\u003eIt's your responsibility to find it and it's worth doing right\u003c\/li\u003e\n\u003cli\u003eTalking to customers is one of the foundational skills of both Customer Development and Lean Startup\u003c\/li\u003e\n\u003cli\u003eWe all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho It's For\u003c\/h3\u003e\u003cp\u003eReaders who enjoy a good read, book clubs, students, and anyone looking for a thoughtful gift.\u003c\/p\u003e\n\u003ch3\u003eProduct Details\u003c\/h3\u003e\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eTitle\u003c\/th\u003e\n\u003ctd\u003eThe Mom Test\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eAuthor\u003c\/th\u003e\n\u003ctd\u003eRob Fitzpatrick\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003ePublisher\u003c\/th\u003e\n\u003ctd\u003eCreatespace Independent Publishing Platform\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eFormat\u003c\/th\u003e\n\u003ctd\u003ePaperback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003ePages\u003c\/th\u003e\n\u003ctd\u003e138\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eLanguage\u003c\/th\u003e\n\u003ctd\u003eEnglish\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eCondition\u003c\/th\u003e\n\u003ctd\u003eBrand new, sealed\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\n\u003ch3\u003eOrdering From Urban Deals\u003c\/h3\u003e\u003cp\u003eEvery product we sell is 100% authentic and brand new. Orders ship quickly within the United States, checkout is secure, and if you're unsure about a size or variant, message us before you buy – we're happy to help.\u003c\/p\u003e","brand":"Createspace Independent Publishing Platform","offers":[{"title":"Default Title","offer_id":56432538550644,"sku":"B23","price":8.78,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/1123\/1092\/files\/71HN4NPDhhL._SL1500_73ed0a18-27e7-40f4-8349-284192966886.jpg?v=1777464701","url":"https:\/\/urbandeals.us\/products\/the-mom-test-by-rob-fitzpatrick-paperback","provider":"Urban Deals","version":"1.0","type":"link"}